Projects
Projects
A selection of product, growth, and marketing work focused on building systems that scale and ideas that resonate.
Product Marketer
Truco
Crafted product positioning and GTM narrative for Truco’s AI platform
Clarified differentiation against Jira and Linear, strengthening Truco’s AI-first positioning.
UI/UX Designer
Takadao
Contributed to scalable design
system components
Improved UI consistency across product interfaces through scalable component systems.
Growth Marketer
StockFox
Built a Reddit growth strategy targeting retail investor communities
Generated qualified traffic through niche community engagement.
Paid Media Buyer
Urai Benang
Optimized paid acquisition campaigns to improve return on ad spend.
Refined targeting and creative strategy to improve acquisition quality and campaign efficiency.
Paid Media Buyer
KSG
Managed paid media campaigns focused on performance growth.
Improved paid campaign efficiency, achieving 3x return on ad spend.
Experience
Roles where I operated across product, growth, and creative execution.
PlateRate
Product Designer, Growth Designer
Increased direct orders through improved storefront UX and branding flexibility.
Intempt GrowthOS
UI/UX (No-Code Builder), Motion
Translated Figma designs into production-ready no-code web experiences.
Universitas Islam Indonesia
Marketing Associate
Delivered a brand activation campaign that supported increased enrollment demand.
Let’s work together.
Let’s design and launch something that actually grows.